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🛒 On 9AM Thursday, Lidl Launched As First Supermarket On TikTok Shop
A Grocery Store Jumps On TikTok Shop
 • 
Anthony McGuire
💰 What Does This New $60 Million Creator Fund Mean?
Fast Times In The Creator Economy
 • 
Anthony McGuire
🏈 What’s the Smartest Super Bowl Marketing Move This Year? (Hint: It’s NOT a TV Ad)
Going All-In On Creators: The NFL's Marketing Strategy
 • 
Anthony McGuire
🚦 Tinder Hosted A Pop Up Rave in an East London Bagel Shop--And It Was Awesome.
The Underrated Power of Fun, Pop Ups, and Experiences
 • 
Anthony McGuire
🍦 Collabs That Make You Go Ew: Chili-Flavored Ice Cream?
The Monstrous Masterpiece of Skyline Chili & Graeter's
 • 
Anthony McGuire

January 2025

🍗 Wild Collab Alert: Don Julio x Popeyes Chicken
The Super Bowl Game of Collabs
 • 
Anthony McGuire
🍔 Why Does Burger King Keep Betting On Anime Collabs?
Your Brand's Opportunity With Anime Collaborations
 • 
Anthony McGuire
🔪 Instagram Is Coming For You, TikTok
The Latest Battle Of The Social Media Wars
 • 
Anthony McGuire
TikTok's Story in Three Charts
How Do People Feel About TikTok Now?
 • 
Anthony McGuire
💎 Alexis Bittar Created An Entire Series To Tell Their Brand Story
How A Fashion Brand Created A Content Format
 • 
Anthony McGuire
🛍 Is Whatnot A Social Commerce Alternative To TikTok Shop?
There Are So Many Social Commerce Platforms
 • 
Anthony McGuire
🎥 The Unintended Consequences of A TikTok Ban
The Inevitability of Social & Live Commerce
 • 
Anthony McGuire
© 2025 Anthony
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